Flow & Go

Flow & Go

Flow & Go

OVERVIEW

OVERVIEW

OVERVIEW

Adam and his wife envisioned a pilates studio in Perth, Australia that would break down barriers to wellness, making pilates accessible and inviting to their local community. They sought a brand identity that would reflect this mission, fostering an environment where everyone feels welcome, regardless of their fitness level or background. Collaborating closely with Adam and his wife, we developed a brand identity that embodies inclusivity and approachability. The logo features fluid lines, symbolizing movement and flexibility, while the color palette incorporates warm, inviting tones to create a sense of comfort.

Adam and his wife envisioned a pilates studio in Perth, Australia that would break down barriers to wellness, making pilates accessible and inviting to their local community. They sought a brand identity that would reflect this mission, fostering an environment where everyone feels welcome, regardless of their fitness level or background. Collaborating closely with Adam and his wife, we developed a brand identity that embodies inclusivity and approachability. The logo features fluid lines, symbolizing movement and flexibility, while the color palette incorporates warm, inviting tones to create a sense of comfort.

Adam and his wife envisioned a pilates studio in Perth, Australia that would break down barriers to wellness, making pilates accessible and inviting to their local community. They sought a brand identity that would reflect this mission, fostering an environment where everyone feels welcome, regardless of their fitness level or background. Collaborating closely with Adam and his wife, we developed a brand identity that embodies inclusivity and approachability. The logo features fluid lines, symbolizing movement and flexibility, while the color palette incorporates warm, inviting tones to create a sense of comfort.

SERVICES

SERVICES

SERVICES

Brand Identity

Brand Identity

Brand Identity

LINKS

LINKS

LINKS

Website Coming Soon

Website Coming Soon

Website Coming Soon

This cohesive brand identity has positioned Flow & Go Pilates as a welcoming space for all, encouraging community members to embark on their wellness journey with confidence.

This cohesive brand identity has positioned Flow & Go Pilates as a welcoming space for all, encouraging community members to embark on their wellness journey with confidence.

This cohesive brand identity has positioned Flow & Go Pilates as a welcoming space for all, encouraging community members to embark on their wellness journey with confidence.

Adam Rose

Founder

Laniakea truly understood our vision for Flow & Go Pilates. They crafted a brand that feels like a natural extension of Flow & Go Yoga while giving it its own identity. The design is welcoming, modern, and perfectly reflects our mission to make Pilates accessible to our community.

Appendix

Appendix

Appendix

Following the success of Flow & Go Yoga, Adam and his wife sought to expand their vision with a sister brand: Flow & Go Pilates. Their goal was to make Pilates as approachable and community-driven as their yoga offering, ensuring that movement and mindfulness were accessible to everyone in their Perth neighborhood. They needed a brand identity that felt cohesive with Flow & Go Yoga while standing strong on its own.